A Business-Building Platform for Coaches, Universities & Cities
A Business-Building Platform for Coaches, Universities & Cities Contact us Want to strengthen entrepreneurship in your community, institution, or client base? Need a proven...
We are investors-builders-believers redefining what “venture capital” means in emerging markets. Instead of chasing the next billion, we back small, local businesses that, with the right capital, mentorship, and market-validation science, will lift their entire community.
Our name—ATO, Against The Odds—reflects our belief that the best entrepreneurs are those who have overcome significant challenges. They are scrappy and tenacious. They use setbacks to propel them forward. They are the entrepreneurs who, despite odds, rise – find a solution and keep building.
Nowhere embodies that spirit more than Puerto Rico. This island is full of people who persist, create, and succeed—against the odds. That resilience and drive fuel everything we do.
Revenue Based Funding (RBF) for small businesses
Early stage Venture Capital for tech startups
Coinvest with ATO and others in our network
Business-building platform for coaches, universities & cities
“Working with ATO Ventures has been a transformative experience for our team at Puny.bz. Your support not only validated our mission but empowered us to scale our reach to hundreds of emerging entrepreneurs across Puerto Rico and beyond. The mentorship, trust, and visibility we’ve gained through your investment have been critical to our growth, helping us expand our model, build strategic partnerships, and elevate our impact within underserved communities. We’re deeply grateful for the journey so far.”
“We first connected with ATO Ventures in 2021 through the Valid Startup Program. At the time, our vision for the future was clear, but we were a less inexperienced team. Since then, our journey alongside ATO Ventures has been transformative. Working closely with ATO, we’ve had the opportunity to grow significantly as a team. We have acquired valuable experience and critical tools that have helped us overcome key challenges and make meaningful progress toward our goals. We are incredibly grateful to Jennifer and the ATO Ventures team for their continuous support, guidance, and the way they consistently challenge us to raise the bar. Their mentorship has been instrumental in shaping us into a stronger, more resilient team, capable of driving our company forward to success and pursuing our vision with greater clarity.”
“Validating the idea with the method presented by ATO Ventures is challenging, you may consider do this exercise more than once at the beginning; but is definitely worth it. Once you are in later stages of your startup journey you´ll realize that these steps are a must-do for every successful company.”
“One of the main benefits I receive from this program is not only having all the steps for starting my own business laid out for me, but it also has given me the confidence to see that many of the things I have already done were on the right track. I feel confident knowing that any blind spot I previously had will likely be revealed in this process.”
“I’m impressed by ATO Ventures’ incubator program. It’s very well put together with the goal to actually help you succeed (if you’re committed enough to follow all instructions).”
“This is the best program to discover yourself and find the entrepreneur inside of you!”
“I have known Jennifer both personally and professionally for many years, and she has always been a source of inspiration. At ATO Ventures, she helped us with customer discovery, validating product-market fit, and making our business more attractive for other investors, which resulted in us closing a multi-million dollar, oversubscribed round. She has always been a great resource and helped us think outside the box and think of unique business opportunities. She also connected us to resources inside PR that will facilitate our go to market.”
“This is a path of great resistance, persistence and fight against all obstacles; I have found in Jennifer, [founder of Valid Startup,] and her team great experience, passion and determination to build [our company] together as a world class solution. Also, in every conversation we have, she challenges me and helps me to do my best. This process has been one of the most enriching I have had in my working life.”
“ATO Venture is not just about financial investment but more of human capital investment and capacity building! This is one of the best things that could ever happen to any start up. Thank you ATO Ventures.”
“From day zero, to everyday since deciding on any idea, validation should be the #1 most pressing concern for any self-respected startup entrepreneur.”
“You may think you are completely ready for your entrepreneurial journey, but The Valid Startup Incubator really makes you consider every aspect of your life, time and mentality. I enjoyed going through it and am already seeing myself being more intentional with my time and focus.”
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A Business-Building Platform for Coaches, Universities & Cities Contact us Want to strengthen entrepreneurship in your community, institution, or client base? Need a proven...
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